Anafortis is a olive oil brand established in the Çanakkale region of Turkey. Anafortis is well known internationally in the food industry and has been the recipient of a number of international awards. Anafortis produces high-end products with limited quantity. The line at the center of the bottle design represents the Çanakkale Strait as a homage to the region where the production takes place. In the visual communication for the brand, we aimed to differentiate the brand from the standard look of the industry and to give it a fresh perspective.